Lesson 1: What is SEO?

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What is SEO?

SEO or Search Engine Optimization refers to the process (work) needed to promote your website organically on search engines such as Google and bing as the best, most reputable, and surest bet as the answer to their query.

BT Screen(2)

Organic Vs Paid

Organic listings will not have a bolded "Ad" next to the listing. Paid placement will appear above the organic as well as the map listings.