Is SEO Expensive?
  • 04 Sep 2023
  • 1 Minute to read
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Is SEO Expensive?

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Article summary

It can be. It is a common misnomer that because "organic traffic" is listed at no charge to the business, achieving that listing is free as well. That is rarely the case. In order to understand the expense behind SEO, we would need to dive deeper into the listing strategy of the Search Engine in question. From a rudamentary level what you need to understand is the following:

You are not the only business competing for that position.

There are likely numerous competitors out there who are vying for the same position you are, who have been around for longer than you have, and who have aggressively invested in their SEO campaign.

Based on the competitve nature of your industry as well as the market saturation rate, your SEO campaign can get spendy. One major contributing factor to spend on an SEO campaign will be the speed in which you want to be #1.


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