---
title: "Add or remove subscribers from marketing sequences"
slug: "add-or-remove-subscribers-from-marketing-sequences"
updated: 2026-09-21T07:11:04Z
published: 2026-09-21T07:11:04Z
canonical: "support.bookingtimes.com/add-or-remove-subscribers-from-marketing-sequences"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://support.bookingtimes.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Add or remove subscribers from marketing sequences

This feature is available on these plans ([view pricing](https://bookingtimes.com/prices))

	
		
			 **Kick Starter**
		
			 **Nail & Scale**

There are a number of ways that subscribers can be added or removed from a [marketing sequence](/v2/docs/marketing-sequences):

- Manually add or remove a single client
- Automatically when booking a service
- Automatically when purchasing a product/package
- Automatically when booking into an online course
- Automatically add to global marketing sequences. e.g. Abandoned Cart

## Manually add sequence subscribers

The marketing sequence will be sent to all subscribers on the next valid day.

### Steps

1. Navigate to **Marketing menu item** > **Marketing Sequences** in left hand menu
2. Select the relevant sequence
3. Navigate to the **Subscribers** tab
4. Click **Add Subscriber** link ![](https://cdn.document360.io/6926c75e-9b20-4216-bf9f-d7ca1df9c74f/Images/Documentation/image-5J6AMF08.png)
5. Search for an existing client and select client OR
6. Click **Create a New Client** to add a new client ![](https://cdn.document360.io/6926c75e-9b20-4216-bf9f-d7ca1df9c74f/Images/Documentation/image-KJA91HQZ.png)
7. All clients appear in the **Subscribe** tab ![](https://cdn.document360.io/6926c75e-9b20-4216-bf9f-d7ca1df9c74f/Images/Documentation/image-5LYFNK20.png)
8. You can also view all the marketing sequences that a client is part of via their client record, scroll down to **Marketing Sequences** field. ![](https://cdn.document360.io/6926c75e-9b20-4216-bf9f-d7ca1df9c74f/Images/Documentation/image-EX4GZXEL.png)

---

## Manually remove sequence subscribers

Clients can be removed from a marketing sequence in 2 ways: via the marketing sequence itself, or via their client record.

### Steps

1. Navigate to **Marketing menu item** > **Marketing Sequences** in left hand menu
2. Select the relevant sequence
3. Navigate to the **Subscribers** tab
4. Click **Delete icon** to the left of the client name ![](https://cdn.document360.io/6926c75e-9b20-4216-bf9f-d7ca1df9c74f/Images/Documentation/image-PSV9J3KW.png)
5. OR via the client record, scroll down to **Marketing Sequences** field, click on the Change link
6. Uncheck the sequence and click **Save** on the client record ![](https://cdn.document360.io/6926c75e-9b20-4216-bf9f-d7ca1df9c74f/Images/Documentation/image-PFCRBW42.png)

---

## Automatically add subscribers when booking a service

The marketing sequence will be sent after a customer books or pays for/attends a service.

### Steps

1. Navigate to **Setup** > **Bookings** > **Services**
2. Select the relevant service
3. Navigate to the **Marketing** tab
4. Under **Marketing Sequences**, select the sequences you want applied from the dropdown lists
  - A sequence can be applied both when a client makes a booking and when a client pays for/attends a booking ![](https://cdn.document360.io/6926c75e-9b20-4216-bf9f-d7ca1df9c74f/Images/Documentation/image-LGAX13HL.png)

---

## Automatically add subscribers when purchasing a product

The Marketing Sequence will be sent after a customer purchases a product

### Steps

1. Navigate to **Setup** > **Shopping** > **Products & Packages**
2. Select the relevant product
3. Navigate to the **Marketing** tab
4. Under **Marketing Sequences,** select the sequence you want applied from the dropdown list ![](https://cdn.document360.io/6926c75e-9b20-4216-bf9f-d7ca1df9c74f/Images/Documentation/image-93K6ZBZM.png)

---

## Automatically add subscribers for an online course

The Marketing Sequence will be sent after a customer starts an online course.

### Steps

1. Navigate to **Setup > Bookings > Online Courses**
2. Select the relevant online course
3. Navigate to the **Marketing** tab
4. Under **Marketing Sequences**, select the sequence you want applied from the dropdown list ![](https://cdn.document360.io/6926c75e-9b20-4216-bf9f-d7ca1df9c74f/Images/Documentation/image-S4PYQ6NS.png)

---

## Automatically add subscribers to global marketing sequences

Global Marketing Sequences also exist and can be set up in addition to any others that have been covered previously within [Marketing sequences](/v2/docs/marketing-sequences) article. Remember these are different to any reminders (see [Setting up reminders](/v2/docs/booking-reminders) article) that may have been set up for similar triggers.

### Steps

1. Navigate to **Setup** > **System Settings** > **Business Detail**
2. Navigate to the **Marketing** tab
3. Select the sequence you want applied from the dropdown list for each of these triggers:
  1. Book a service
  2. Paid/attend a service
  3. Post booking
  4. Purchase a product
  5. Abandoned cart
4. Click **Save** ![](https://cdn.document360.io/6926c75e-9b20-4216-bf9f-d7ca1df9c74f/Images/Documentation/image-BFJSZ65F.png)